Advanced Analytics

MarketSight is integrated with R, the open source scripting language for statistical analysis. For more information on R and custom scripting with R, please visit the R Manuals. MarketSight will retain your analysis runs from the last seven days for your convenience.

Through Advanced Analytics, you can run correlation, linear regression, logistic and ordered logistic regression, K-means clustering, and factor analysis.

Available R Packages via Custom Script

Writing Custom Script

When writing custom R script, you will need to use the MarketSight R package to reference data from your dataset, and import results as new variables. Read about the MarketSight R package here.